Privacy Policy

1. Information We Collect

We collect the following types of information:

a) Information You Provide

• Account information (name, email, password via Clerk)
• Academic profile (GPA, SAT/ACT scores, class rank)
• Personal details (ethnicity, state, income bracket, first-gen status)
• College preferences (intended major, target schools, regions)
• Extracurricular activities
• Essays and written content you submit for review

b) Automatically Collected Information

• Device information (IP address, browser type, operating system)
• Usage data (pages visited, features used, time spent)
• Cookies and similar tracking technologies

2. How We Use Your Information

We use your information to:

• Provide personalized college recommendations and admission chance calculations
• Generate scholarship matches based on your profile
• Connect you with your assigned counselor (if applicable)
• Improve our AI-powered essay review and chat features
• Send you important updates about your account or subscription
• Analyze usage patterns to improve our Service
• Prevent fraud and ensure platform security

3. Third-Party Services

We use the following third-party services, each with their own privacy policies:

• Clerk: Authentication and user management (see Clerk Privacy Policy)
• Stripe: Payment processing (see Stripe Privacy Policy)
• Neon: Database hosting (see Neon Privacy Policy)
• Resend: Email delivery (see Resend Privacy Policy)
• Groq: AI essay feedback and the AI counselor chat. Essay text and chat messages you submit are sent to Groq to generate a response (see Groq Privacy Policy)
• Render: Application hosting (see Render Privacy Policy)
• Sentry: Error monitoring. When an error occurs, Sentry may record a replay of that session with all text masked and images blocked, so essay content is not captured (see Sentry Privacy Policy)
• PostHog: Product analytics (pages viewed and feature usage), only if you choose “Accept All” on our cookie banner. For signed-in users this includes your account ID, email, role and plan. Session recording is turned off (see PostHog Privacy Policy)
• Google Analytics (via Google Tag Manager): Site traffic measurement, only if you choose “Accept All” (see Google Privacy Policy)

4. Data Sharing & Disclosure

We do NOT sell your personal information. We only share data when necessary:

• With your assigned counselor (academic profile, essays, notes)
• With the service providers listed in Section 3, only as needed to run the Service
• When required by law or to protect our legal rights
• In connection with a business transfer (merger, acquisition)

5. FERPA Compliance

Skora is committed to complying with the Family Educational Rights and Privacy Act (FERPA). Student education records are protected and will not be disclosed to third parties without explicit consent. Counselors assigned to students can only view the student data necessary to provide advising services. Parents of eligible students have the right to request access to their child's education records.

6. Data Security

We use industry-standard security measures to protect your data, including TLS encryption in transit and encryption at rest. Access is restricted to authorized personnel only. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.

7. Data Retention

We retain your personal information for as long as your account is active or as needed to provide services. If you delete your account, we will delete your personal data within 30 days, except where we are required to retain it by law. Anonymized usage data may be retained for analytics purposes.

8. Cookies & Tracking

We use cookies and similar technologies to:

• Keep you signed in (authentication cookies via Clerk) — essential
• Remember your preferences, including your cookie choice — essential
• Measure site traffic and feature usage (PostHog and Google Analytics) — only with your consent

Analytics tools do not load until you choose “Accept All” on our cookie banner. If you choose “Essential Only”, only the cookies and browser storage needed to sign you in and remember that choice are used. To change your choice, clear this site’s data in your browser and choose again.

You can also control cookies through your browser settings. Disabling essential cookies will prevent you from signing in.

9. Your Rights (GDPR/CCPA)

Depending on your location, you may have the following rights:

• Access: Request a copy of your personal data
• Correction: Update inaccurate or incomplete data
• Deletion: Request deletion of your personal data
• Portability: Receive your data in a structured format
• Opt-out: California residents can opt-out of "sales" (we don't sell data)

To exercise these rights, contact us at info@skoraadmit.com or your assigned counselor.

10. Children's Privacy

Skora is not intended for children under 13. We do not knowingly collect personal information from children under 13. If you believe we have collected such information, please contact us immediately for deletion.

11. Contact

Questions about this Privacy Policy? Contact us at info@skoraadmit.com